"So side-splittingly funny, yet so dark with doom." — Boston Herald. Between the three-martini lunches and Scotch around the clock, it's hard to believe that the advertising executives of the Sixties could remain conscious, let alone conduct business. How did they do it? The answer li... read more
Customers who bought this book also bought:
Our Editors also recommend:
Making Ads Pay: Timeless Tips for Successful Copywriting by John Caples A veteran copywriter offers advice on how to spark ideas and capture them in print, write headlines, hold readers' attention, and more. Discover principles, procedures, and practical suggestions for every form of advertising.
The Devil's Dictionary: Complete & Unabridged by Ambrose Bierce Complete and unabridged, this paperback gift edition of an American humor classic presents more than 1,000 comic definitions praised by H. L. Mencken as "some of the most gorgeous witticisms in the English language."
New York: The Big Apple Quote Book by Bob Blaisdell More than 1,000 quotes from Walt Whitman, Calvin Trillin, Helen Hayes, Lenny Bruce, and others comment on skyscrapers, subways, the boroughs, Lady Liberty, and why people love and hate New York City.
Popular Advertising Cuts of the Twenties and Thirties by Leslie Cabarga 908 attention-getting cuts — selected from rare publications — cover a wide range of categories: Easter, Christmas, the Fourth of July, sports, animals, men, women, communications, entertainment, trades and services, and more.
The Lawless Decade: Bullets, Broads and Bathtub Gin by Paul Sann, Howard V. Sann From the start of Prohibition to the Wall Street Crash, these lively vignettes portray the most noteworthy people and events of the 1920s. Hundreds of photographs depict gangsters, flappers, movie stars, other personalities.
Those Were the Days: Weird and Wacky Ads of Yesteryear by Floyd Clymer, Paul Dickson This historical scrapbook features more than 600 ads from 1890 to 1910. Ads for familiar companies such as Cadillac and Pillsbury appear alongside promotions for the Talk-o-phone, Dr. Scott's Electric Hair Brush, velvet-grip garters, and other curiosities.
Bain's New York: The City in News Pictures 1900-1925 by Michael Carlebach Original hardcover compilation of 100 images from the photographic archives of one of the United States' earliest news agencies. Police activity, immigration, politics, street life, sports — everything from the mundane to the monumental. Detailed captions.
New York in the Forties by Andreas Feininger A former Life magazine photographer presents more than 160 photos of skyscrapers under construction, Harlem nightclubs, waterfront activity, Bowery flophouses, the Brooklyn Bridge, Chinatown, Coney Island, and more. Captions.
New York in the Thirties by Berenice Abbott Nearly 100 classic images by noted photographer: Rockefeller Center on the rise, Bowery restaurants, dramatic views of the City's bridges, Washington Square, old movie houses, rows of old tenements, and many other landmarks.
New York Then and Now by Edward B. Watson, Edmund V. Gillon, Jr. Early Manhattan sites are set against more modern photos taken from same position: Times Square, Wall Street, Fifth Avenue, many more. Includes 83 early photographs from 1875 to 1925 contrasted with photos taken in 1976.
Vintage New York City Views CD-ROM and Book by Carol Belanger Grafton Dating from 1880 to 1950, this scenic selection of 172 Big Apple images includes memorable World's Fair and travel posters, plus delightful postcards of Coney Island, Wall Street, the Statue of Liberty, Yankee Stadium, and more.
The Gentle Art of Making Enemies by James M. Whistler In this highly entertaining account of personal revenges, this great artist deflates Wilde, Ruskin, Swinburne, and inane critics and discusses the aesthetics of the Impressionist.
"So side-splittingly funny, yet so dark with doom." — Boston Herald. Between the three-martini lunches and Scotch around the clock, it's hard to believe that the advertising executives of the Sixties could remain conscious, let alone conduct business. How did they do it? The answer lies in this authentic document from Madison Avenue, circa 1962. Learn the bleary-eyed secrets behind calling in sick, avoiding phone calls, and other boardroom shenanigans.
Reprint of The 24-Hour Drink Book: A Guide to Executive Survival, Productions 14, New York, 1962.
Manufacturing books in the United States ensures compliance with strict environmental laws and eliminates the need for international freight shipping, a major contributor to global air pollution.
And printing on recycled paper helps minimize our consumption of trees, water and fossil fuels.
How to Drink Like a Mad Man was printed on paper made with 10% post-consumer waste,
and the cover was printed on paper made with 10% post-consumer waste. According to Environmental
Defense's Paper Calculator, by using this innovative paper instead of conventional papers,
we achieved the following environmental benefits.
This book was printed in the United States of America.
Dover books are made to last a lifetime. Our US book-manufacturing partners produce the highest quality books in the world and they create jobs for our fellow citizens. Manufacturing in the United States also ensures that our books are printed in an environmentally friendly fashion, on paper sourced from responsibly managed forests.